Cohort modelling is a method of analyzing data by grouping people who share a common starting point, to track how their behavior changes over time.
Cohort modelling in MODLR helps businesses understand how groups of customers behave after they first
start using a product and how they interact month by month.
Teams can identify what keeps customers
around, where drop-offs happen, and which segments bring the most long-term value. This leads to
stronger growth strategies, better resource use, and a healthier bottom line.
Cohort analysis can become a part of everyday planning with MODLR. Instead of looking at averages, it helps you look at real groups of customers and how they change over time.
This means marketing, product, and finance teams can work with greater clarity, making decisions that are timely, targeted, and backed by meaningful patterns.
MODLR makes it easy to track the journey of each customer cohort performance over the time, so you can understand behaviour trends, improve retention, and identify high-value segments.
Test strategies on specific cohorts to see what impact different decisions could have. It helps you take fewer risks with better outcomes. Whether it’s pricing, product changes, or messaging, you can model it first.
Stay up to date with live numbers that show how your customer groups are performing. Understand where things are working and where to shift focus.
MODLR’s dashboards can be used visualise cohort trends, behaviour shifts, and engagement levels. No digging through reports, just the right information, when you need it.
By understanding how past cohorts behaved, MODLR helps forecast future patterns and supports proactive planning to keep your strategies ahead.
Connect to your ERP to automatically pull the most recent actuals
Plan and Report on MODLR models from within Excel Workbooks.
View Audit reporting of who changed what, and when
Collect commentary on variances between actuals, budgets and forecasts
Apply business logic across models globally, not in fits and starts across specific cells in certain spreadsheets
Send emails or SMS alerts when submissions are made to the budget
Quantify the financial impact of your changing operational drivers
MODLR can adapt to different types of budgeting styles and methods, such as zero-based budgeting
By using MODLR, businesses got a better idea how customer behavior changes over time. It helps teams understand what’s really driving retention, where drop-offs are happening, and which customer segments are the most valuable. With these insights, teams can clearly see which periods brought in high-value customers and where churn starts to rise. In this way businesses can act on real patterns and data that actually reflect how their customers respond.
This dashboard in MODLR gives businesses a clear view of how things are tracking financially over time. It shows key numbers like revenue, costs, labour, and logistics across different products or services. By looking at this month by month, teams can easily spot trends like where income is growing, which areas are costing more, and how things are changing overall. It’s a simple way to stay on top of business performance and make smart decisions based on real data.
This dashboard in MODLR gives businesses a clear view of how things are tracking financially over time. It shows key numbers like revenue, costs, labour, and logistics across different products or services. By looking at this month by month, teams can easily spot trends like where income is growing, which areas are costing more, and how things are changing overall. It’s a simple way to stay on top of business performance and make smart decisions based on real data.
Made for every customer, MODLR can integrate with your favourite systems, boasting a wide range of pre-built integrations including Oracle, SAP, Sage, NetSuite, Microsoft Dynamics and so much more. MODLR’s data source expertise and flexible integration capabilities ensure that our cash flow forecating solution will provide you with an always up-to-date cash flow forecast.
To see the MODLR Cloud in action, schedule a personal demo with one of our modelling experts or watch an overview of the cloud platform.
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